Tag : multi-channel marketing

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Boingnet today announced the beta release of Boingnet v2, the first self-service, one to one engagement platform that empowers marketers to build, manage and analyze personalized, relevant marketing campaigns across web, email, print and mobile channels. Boingnet is unveiling Boingnet v2 in Chicago at the DMA 2013 conference.

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Mark Johnson of Loyalty 360 wrote a great blog post recently titled "Reflections from the “Back of the Bus” – The Changing Face of Loyalty, To Shutter or not to Shutter, and the Connected Vacation!" that focused on how the concept of customer loyalty is rapidly evolving in the B2C
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