Vanity URLs are branded web addresses created for marketing initiatives to promote a particular product, service, or idea. They’re typically redirected to a standalone microsite or landing page. Here are 5 reasons why using them can save you time and help drive ROI.
Building a startup outside of Boston: Boingnet CEO Dennis Kelly Speaks about Tech life at the other end of the Redline
A number of entrepreneurs and service providers gathered at the OnSource in Braintree for “Building a startup outside of Boston – Tech life at the other end of the Redline”.
Boingnet, a leader in the lightweight marketing automation category announced their integration with Zapier, a service that provides a simple web interface to sync data between web applications.
I attended many of the content-focused sessions at &THEN, and it was clear from the discussions that everyone was after one of three things: Better ROI, Content Efficiency, and Multichannel Consistency. Because when you take the time to create and deliver good content, you’ve got to make sure you deliver it far and wide.