Marketing Blog

Inbound and Outbound Marketing Analysis, Metrics & Tips

The world of auto marketing is ever-changing, from the days of simply putting an ad in a newspaper to now, where nearly everything is online. With the new digital explosion, many customers wouldn’t even think of buying a car without researching everything they possibly could before even stepping onto the dealership lot. In fact according to autotrader.com the average person has already spent nearly 12.5 hours researching the web before they even consider going to a dealership.